Joan Diamond: “From Kool-aid to Lemonade”

Packaging is an unavoidable feature of modern life. It’s so embedded in our products and systems that even the most environmentally-minded consumers struggle to avoid it entirely. Yet packaging accounts for nearly half of all plastic waste, contributing to widespread ecological harm and growing threats to human health – highlighting the urgent need for an overhaul of packaging materials and industry practices. So how are some industry leaders reimagining materials, systems, and supply chains in ways that align with the realities of our finite planet?

Economic theory has come to wield outsized influence over our societal goals, decisions, and policies – often relying on models that claim to optimize how human systems function. Yet the outcomes of our modern economic structures tell a different story: accelerating ecological collapse, widening inequality, declining public health, and increasing social disconnection. What if the foundational principles of mainstream economics are actually built on false assumptions that obscure the realities of our world? 

Recently, the risks about Artificial Intelligence and the need for ‘alignment’ have been flooding our cultural discourse – with Artificial Super Intelligence acting as both the most promising goal and most pressing threat. But amid the moral debate, there’s been surprisingly little attention paid to a basic question: do we even have the technical capability to guide where any of this is headed? And if not, should we slow the pace of innovation until we better understand how these complex systems actually work?